Tricor brings three things to the table. The first is deep vertical knowledge in each one of the areas that they consult in. The second is outstanding professionalism in the way they go about their work. The third is the very strong sense of partnership that they work hard to develop with us as a client.

If you talk to our store team – the folks that work day in, day out and interact with our customers – they look at Tricor as their support team. They can go to them, they can trust them, they get response levels that are fantastic. And more importantly, they look at them as friends.

Tricor dealt with the governmental bureaucracy during the whole process and allowed RBI to continue to focus on bringing in revenue.